Does anyone (here) know the reason Springer chose such a dramatic colour for their Graduate Texts in Mathematics series?

Oh, good grief.

Am I wrong in finding this ridiculous or, worse, patronizing for children.

“Give maths a less scary name, economist Andy Haldane tells ministers”

thetimes.co.uk/article/give-ma

[paywall warning]

Mathstodon

The social network of the future: No ads, no corporate surveillance, ethical design, and decentralization! Own your data with Mastodon!